App Store
Optimization

ASO is a strategy for iOS and Android mobile applications to enhance their search grade and swell CR. Our agency is an expert provider of top-notch app optimization in the Apple App Store, Google Play, and other app stores. Attract traffic, maximize installations, and strengthen your app’s reputation.

Clients and Partners

aso services cover image

What Our ASO Services Cover

ASO Scrutiny

We estimate the current ASO state and identify the best growth opportunities. Requiring an ASO consulting, you’ll receive an assessment of your app’s textual and visual metadata, clients’ feedback, and scales, along with professional guidance for optimization. Moreover, our company conducts competitor profiling.

Semantic

We’ll inspect search queries in the Google Play, Apple App Store, and other app stores and sort out applicable ones to build a powerful semantic core. We provide keyword difficulty scores for the markets you target.

Text Optimization

As an experienced ASO provider, we optimize your textual metadata by refining your app’s title, subtitle, short and full descriptions, keywords, and localization for different markets.

Graphic Optimization

The agency inspects visual elements on the store page and corrects them for best optimization. If needed, our designers will develop a unique icon for your application.

ASO Traffic

The service involves managing feedback, scaling, and boosting your application to the top of search results on Google Play, the Apple App Store, and the Huawei AppGallery.

ASO Management

We’re ready to give you professional support after the initial setup and keep driving traffic to your mobile application. We’ll manage keywords, feedback, and scaling across different locales.

ASO for Google Play and the Apple App Store

We develop tailored strategies for each store, taking into account the differences in optimization.

Google Play ASO Optimization

For the best ranking and indexing, it’s crucial to fill the Android mobile application title, short and full descriptions. Experts recommend prescribing large-scale core phrases with a maximum length of 30 in the title, 80 in short, and 4,000 in the full description.

Apple App Store ASO

The main rules of optimization are the following: along with the iOS application title, subtitle, short and full descriptions, you should write promo text with a length of 170, and use a key phrase field.

ASO for Alternative App Stores

Such stores widen regional reach and gain extra search traffic. Working with Huawei AppGallery and Xiaomi GetApps, we enhance market presence in China, Latin America, and the Middle East.

Huawei AppGallery

The procedure is similar to the Apple App Store. The store’s algorithms consider the mobile application title, short and full descriptions.

Xiaomi GetApps

Just like on the Google Play, key phrases are included in the title and description. Additionally, the store promotes apps through best featured selections and homepage recommendations, making a high-quality application page especially important.

How ASO Works at Our Agency

01

Research

As a professional provider, we evaluate your iOS/Android mobile application, explore a specialized market, and analyze competitors within the store.

02

Text Optimization

Taking into account the special features of the Google Play and App Store, we develop a keyword map to enhance textual metadata.

03

Graphic Optimization

After A/B testing of graphic elements on the store page, we understand the weaknesses and supplement the ASO strategy. If needed, create custom creatives.

04

Managing Feedback and Scales

We improve the mobile app's reputation by encouraging positive reviews. If needed, we use incentivized traffic.

05

Monitoring

The step supposes tracking the app’s place in the stores and a quick response to changes.

Why Choose Our ASO Agency

content localization icon

Subject Matter Expertise

Our professional team continuously studies store updates, algorithms, and trends and pushes your application to the top of search results.

Scalability

Taking into account cultural differences, we refine the ASO strategy for any language or region.

Cost Efficiency

We reduce user acquisition costs through organic traffic, systematically increasing installs while decreasing reliance on paid advertising.

What Our Clients Say

  • Acquisition mobi LLC has driven over 130,000 downloads and 36,000 loyal users for the mobile app. Moreover, the team has maintained the desired cost-per-action (CPA) while increasing the number of new users completing their first transactions. They're a team of highly qualified specialists.

    Anastasiia Reshetniak
  • Acquisition mobi LLC has delivered impressive results. The team's efforts have brought in 1,416 first-time customers and 2,341 repeat ones. Moreover, they consistently deliver on time and are highly responsive to the client's needs. Their communication is smooth, and they address requests promptly.

    Nina Humenna
  • What impressed me the most was their ability to adapt to changes in the market quickly. They are constantly looking for new solutions and improving their processes, which makes them unique partners for cooperation. Acquisition.mobi has proven to be a reliable partner, capable of making a valuable contribution to business growth and helping us achieve our key objectives.

    Serhii Sofiichenko
All Reviews

We maximize your app’s reach and engagement with tailored ASO strategies

Order ASO-audit

FAQ

ASO is the best marketing channel to promote mobile apps in the Google Play and Apple App Store. Thanks to this strategy, you can attract users and enlarge installations.

Optimizing metadata across the Apple App Store, Google Play, and alternative stores enables you to:

  • Elevate your app to the top of search results.
  • Drive non-paid users.
  • Maximize the performance of your paid traffic campaigns.
  • Lower your user acquisition marketing costs.

Order a consultancy to talk to our experts.

App page optimization involves selecting high-quality metadata, creating bright and engaging icons and screenshots, building positive ratings, and managing incentivized traffic. Our company offers both full-cycle ASO services and individual components (text and visual optimization, review and rating management). The cost of each ASO element is calculated individually and depends on the chosen app store. Request a consulting to learn more about services and pricing.

The duration of ASO depends on your app’s specifics and initial goals. Typically, the timeline for optimizing a page in Google Play or the Apple App Store can be determined after an initial analysis. Our company offers an ASO audit to identify metadata issues and adjust your store promotion strategy.

ASO works best as a long-term strategy. Positive results can usually be seen within three months.

The results of an ASO strategy can be measured by metrics such as the number of installs, application rating, search ranking in major stores, and user reviews. Growth in these metrics indicates successful ASO optimization.

The pricing of ASO services depends on the type of mobile application, the specifics and number of stores being optimized, and the target region. You can order either a full-cycle ASO service or individual services (audit, text or visual optimization, keyword research for Google Play/Apple App Store, traffic management, and ongoing support). Pricing is determined per app, per store, and per country.

Let's work together

    .
    https://acquisition.mobi/wp-content/uploads/2026/04/9541faab07cc9e7ba6ba9b845cc8e5c1-2-1.webp

    Our Blog

    Blog About marketing